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End-to-End Patient Engagement Is a Reality

Patient engagement is an ongoing challenge when conducting clinical trials. A recent article published in CenterWatch Weekly noted, "Experts point to problems with awareness, understanding, and trust among potential trial participants as well as providers that persists today. They also cite the disconnect between a patient's interest in participating in a trial and actually taking the next step to enroll. Other challenges include difficulty in enrolling more diverse populations, recruiting specific patient types for targeted studies, and the costly fact that up to 10 percent of enrollees are lost to follow-up."

Bioclinica is addressing the challenge of patient engagement head on with the creation of two new divisions within their Global Clinical Research area: a Research Network and a Patient Recruitment division. Together, the two divisions will support end-to-end patient engagement. John Hubbard, Ph.D., president and CEO of Bioclinica, stated, "Our view is that by combining these two modalities, we could accelerate and enhance the ability to enroll and retain patients. We've combined best-in-class approaches in recruitment with using our centers as a vehicle to bring patients in."

To read more about how Bioclinica is supporting patient engagement through the use of technology, targeted recruitment strategies, and a patient-centric approach, read the full article here.



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